ABOUT

I’m Shaanisivadas, a freelance digital marketer in Calicut, passionate about helping businesses grow online through smart, data-driven strategies. My expertise includes web development, SEO, SEM, social media marketing (SMM), email marketing, and content creation—everything needed to build a strong digital presence.

I work closely with brands to increase online visibility, attract the right audience, and convert visitors into loyal customers using a results-focused approach. From building high-performing websites to creating engaging content and running effective ad campaigns, every strategy is aligned with clear business goals.

As a freelance digital marketer in Calicut, I believe digital marketing is not just about trends—it’s about understanding people, platforms, and performance. My goal is to deliver measurable growth and long-term value for every project I take on.

Professional Certifications

 Hubspot
Google Ads
Semrush
Google Digital Unlock
Mentora
Google Analytics

Education

I graduated from Calicut University with a Bachelor of Arts in Sociology. I’m actively learning and using skills like SEO, social media marketing, search engine marketing, content production, email marketing, and web building as part of my current pursuit of digital marketing. This continual learning journey helps me stay updated with the latest digital trends and continuously develop my practical experience in the online marketing area.

Search Eengine Optimization

increases the visibility of your website in Google search results

generates natural (free) traffic

increases the credibility and confidence of websites

makes the website quick and easy to use.

draws in the appropriate audience

Boosts visibility on the internet

promotes long-term company expansion

lessens reliance on sponsored advertising

Social Media Marketing

Increases the brand’s online presence

Reaches the right target audience

Boosts engagement (likes, comments, shares)

Builds brand trust and awareness

Drives traffic to the website

Promotes products and services

Enables direct customer communication

Search engine marketing

Your website appears at the top of search results as an ad

Instant visibility for your business

Reach customers who are actively searching for your services

Target specific keywords related to your business

Control budget, location, and ad timing

Increase website traffic quickly

Generate more leads and sales

Easy to track and measure performance

 

Web Development

A professionally designed website creates trust and credibility

Fast loading speed improves user experience

Mobile-responsive design reaches all devices

SEO-friendly structure helps improve search engine visibility

Easy navigation keeps visitors engaged

Well-designed pages help convert visitors into leads

Secure development protects user data

Scalable website supports business growth

Content Creation

Clear message – Visitors should quickly know what you offer

Simple language – Use easy English that anyone can read

Target audience – Write for the right customers

SEO content – Use keywords to help Google ranking

Good headings – Use clear and catchy titles

Useful content – Give helpful information

Call to Action – Add buttons like Contact Us or Get a Quote

Build trust – Show reviews or experience

Mobile-friendly – Easy to read on phones

Regular updates – Keep content fresh

 

Email Marketing

Collect emails using forms or sign-up boxes

Send useful and relevant emails

Use clear subject lines

Keep email content short and simple

Add Call to Action (Contact / Visit Website)

Send emails regularly (not too often)

Use attractive design and layout

Personalize emails (name, interest)

Make emails mobile-friendly

Track results (open rate, clicks)

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